Go back

Sustainability Reporting

Sustainability Reporting

In recent years, sustainability reporting and the importance of non-financial data has become increasingly recognized as one of the key components of a company's overall performance. While traditional financial reporting has long been a critical component of assessing a company's value and potential for growth, non-financial data provide insight into a company's social and environmental impact, as well as its overall governance practices. This information can be used to help stakeholders, including investors, regulators, and customers, make informed decisions and assess a company's long-term viability. As such, the collection and reporting of non-financial data have become a vital aspect of corporate reporting, with many companies recognizing its importance and striving to improve their non-financial reporting practices. Read about the Evolution of Sustainability Reporting.

Why is Non-Financial Reporting Important?

Non-financial data or KPIs (Key Performance Indicators) are typically reported in a separate report from a company's financial statements. This separate report is often referred to as:

  • A company’s sustainability report,
  • An ESG report (Environmental, Social, and Governance), or
  • A CSR report (Corporate Social Responsibility).

This report aims to provide stakeholders with a comprehensive overview of a company's non-financial performance in areas such as environmental impact, social responsibility, and corporate governance. By reporting non-financial KPIs in a separate report, companies can provide more in-depth information on these areas without cluttering their financial statements, allowing stakeholders to better understand a company's overall sustainability and long-term value.

Want to explore which framework can support your reporting efforts? See our framework feature. Or explore if the Global Reporting Initiative is for you.

10 Steps to Effective Sustainability Reporting for a Tourism Business

Benefits of Sustainability Reporting

  1. Enhanced brand value: Creating a separate sustainability report allows companies to showcase their sustainability efforts and achievements, boosting brand credibility.
  2. Improved stakeholder relationships: Transparency in reporting fosters trust among customers and investors.
  3. Regulatory compliance: Many governments require sustainability disclosures, helping companies meet legal obligations.
  4. Risk mitigation: By identifying potential risks related to sustainability, companies can develop strategies to address them.
  5. Driving innovation: Encouraging sustainable practices throughout the value chain leads to long-term benefits for both the company and society.

To explain further:

It is worth mentioning that by choosing to create a separate sustainability report from their financial report, companies gain an opportunity to boost their brand value from a marketing perspective. By creating a stand-alone sustainability report, companies can highlight their sustainability efforts and achievements, and communicate their social and environmental impact work to stakeholders in a more comprehensive and transparent manner. This can help build trust and credibility with customers and investors and differentiate the company from competitors. Moreover, sustainability reporting can also create positive publicity and enhance a company's reputation as a socially responsible organization. In today's highly competitive marketplace, demonstrating a commitment to sustainability can be a powerful tool for companies to strengthen their brand and achieve a competitive advantage.

The importance of sustainable reporting lies in its ability to provide stakeholders with a comprehensive view of a company's operations and its impact on the environment, society, and the economy. It enables investors, customers, employees, and other stakeholders to make informed decisions about their interactions with the company, based on its non-financial performance. Sustainable reporting also helps companies to identify areas where they can improve their non-financial performance and take action to address these issues.


Sustainable reporting is important for several reasons…

(1) It can help companies to mitigate risks and identify opportunities related to sustainability. By disclosing information on their environmental, social, and economic performance, companies can identify areas where they are exposed to risks such as climate change, natural resource depletion, resource scarcity, and social unrest. This information can then be used to develop alternative strategies to mitigate these risks and identify new business opportunities.

(2) Sustainable reporting can improve a company's reputation and strengthen its relationships with stakeholders. By disclosing information on its sustainability performance, a company can build trust and demonstrate its commitment to more than just increasing its annual profits. This can enhance its reputation and help to attract new and retain existing customers, investors, and employees who share its values.

(3) Sustainable reporting can help companies to comply with regulations and standards related to sustainability. Many governments and international organizations require companies to report on their sustainability performance, and these reports can help companies to demonstrate compliance with regulations and standards.


The role of the Corporate Sustainability Reporting Directive (CSRD)

Starting in 2025, companies operating in the EU with over 500 employees will need to comply with the new CSRD regulations, and begin reporting for 2024. This directive expands reporting requirements and disclosure requirements on a wider range of sustainability topics. Companies must stay informed about these changes to adapt their reporting practices effectively. See our CSRD page to stay up to date. Or read about the EU taxonomy to get a better understanding.

Sustainable reporting is important for several reasons…continued

(4) Sustainable reporting can help to drive innovation and promote sustainability throughout the value chain. By disclosing information on its sustainability performance, a company can encourage its suppliers, partners, and customers to adopt sustainable practices. This can help to create a more sustainable value chain, which can lead to long-term benefits for the company and society as a whole.

In conclusion, companies may choose to embark on non-financial reporting for various reasons, whether to demonstrate their commitment to sustainability, meet regulatory requirements, or boost their brand value. Whatever the reason, non-financial reporting is a complex and challenging journey that requires significant resources, expertise, and ongoing commitment. However, the potential benefits of non-financial reporting are numerous, including improved stakeholder engagement, better risk management, and enhanced long-term value. By measuring and reporting on non-financial KPIs, companies can gain a deeper understanding of their environmental and social impact, identify areas for improvement, and drive positive change in their organizations and communities. Ultimately, the decision to undertake non-financial reporting is a strategic one that requires careful consideration, but the rewards of doing so can be significant and well worth the effort.

Frequently Asked Questions (FAQs)

Q: What is sustainability reporting?

A: Sustainability reporting involves disclosing non-financial data related to a company's environmental impact, social responsibility, and governance practices.

Q: What is non-financial reporting?

A: Non-financial reporting involves disclosing a company's environmental, social, and governance (ESG) performance, providing stakeholders with insights beyond traditional financial metrics.

Q: Why is non-financial data important?

A: Non-financial data helps stakeholders make informed decisions about a company’s long-term viability.

Q: What are the key components of sustainability reports?

A: Key components include environmental impact assessments, social responsibility initiatives, and governance practices.

Want to Better Understand How Your Small Hotel Chains’ Can Improve Your Sustainability Data Management?

Download our free guide.

It contains tips for assessing and overcoming your sustainability data management, reporting and certification challenges

Download the guide